[STYLE] MRBAILEY® AND CÔTE&CIEL EMBARK ON AN EVOLVING DESIGN DIALOGUE FOR FW24

As a long-term appreciator of the design work of côte&ciel, MRBAILEY embarks on an evolvingdesign dialogue and journey of creative expression with côte&ciel Creative Director ÉmilieArnault. The result is a redefining of MRBAILEY’s iconic wardrobe staple,his omnipresent blackbeanie, and an innovative adaptation of côte&ciel’s iconic ORNE bag.

The ORNE PLUS Capsule consists of a bag and beanie that are pieces of architecturaltechwear, formed using côte&ciel’s signature practice of folding and twistinga single, flat pieceof fabric to create volume and form. With this project, the beanie concept was ingeniouslyturned on its head-literally-resulting in an expanding mid-sized crossbody bag that seamlesslymelded purposeful detailing with a design aesthetic familiar to both MRBAILEY and côte&ciel.

As an adaptable bag that can be transformed according to the wearer’s needs or preferences,the ORNE PLUS boasts a vast plethora of sizes and shapes undertaken, ranging from large toteto small cross body,all available to the wearer at a moments notice.

The collaboration is inspired by mutual respect and admiration for Émilie Arnault’s contributionsto redefining the luggage and accessories landscape over the past 15 years. It has beenmarked by a dynamicexchange of physical and digital ideas, allowing them to challenge eachother with contemplative ideas around the design journey and innovate further.

To celebrate the launch, the MRBAILEY collaboration will first be released exclusively in thecôte&cielflagship store in Paris and the newly refurbsihed Harajuku store on the 05.07.24

The MRBAILEY x côte&ciel ORNE PLUS Capsule will be available globally online on 08.07.24 at mrbailey.co.uk, coteetciel.com, and selected retailers.