[STYLE] DBM’S ‘DON’T BE MEAN’ KIDS SUMMER 2016 COLLECTION

The coolest toddler in the streetwear game, Zoe Freshgoods, models the latest collection from Don’t Be Mad, titled Don’t Be Mean.

Designed by her father, Joe Freshgoods, this is his latest range designed exclusively for children. We’d be lying if we said we didn’t consider squeezing our adult bodies into these pieces – especially that Home Alone tee.

The Don’t Be Mean collection is available in limited quantities in DBM’s online store and Fat Tiger Workshop in Chicago.
Peep the lookbook in the gallery above, shot by Viper family Bryan Allen Lamb, responsible for the photos of G Herbo and Sir Michael Rocks in Viper’s SS16 issue.

Read our profile on Zoe’s dad from the SS15 issue here.

New Issue

Subscribe to the Viper Newsletter for the latest news, events and offers

Top Stories