Clarks Originals Launches Newest Collaboration Jamaican Artist – and VIPER cover star – Popcaan…
For his very first collaboration with Clarks Originals, Popcaan lends the Wallabee Boot an off-beat look and feel – it’s an icon remade for today’s generation. Unruly in music as in style, the artist brings his bold aesthetic through via the striking camo print.
A closer look at the pair reveals his signature ‘Unruly’ wording interspersed throughout the pattern and even the insole. The co-branded fobs – one in red, one in black – tie everything together on a statement note, while crafted stitching and the signature crepe soles are unmistakably Clarks.
“Stepping into the world of fashion is like creating a new melody in my career, and this collaboration with Clarks feels as iconic as when the tribute song was released in 2010. It’s about keeping the rhythm of style and culture alive, one step at a time.”
The collaborative capsule is out now, available to buy online on www.clarks.com