Viper Mag

Main Menu

  • Read.
  • Watch.
  • Listen.
  • Shop
  • Style.
  • VIPER+

logo

  • Read.
  • Watch.
  • Listen.
  • Shop
  • Style.
  • VIPER+
  • LIL TJAY INTERVIEW: FROM THE BRONX TO THE WORLD: AN EXCLUSIVE 2024 COVER STORY WITH LIL TJAY

  • RAJAHWILD INTERVIEW: THE ‘PURPLE COW’ OF DANCEHALL, FEMALE APPEAL, AND HIS ROLE IN THE CULTURE

  • PRINT ISSUE STARRING SPICE, SKILLIBENG & MORE

  • [WATCH] WESTSIDE GUNN’S VIPER COVER STORY INTERVIEW

  • [MAGAZINE] M HUNCHO [AW22 COVER STORY]

Style.
Home›Style.›[STYLE] 40S & SHORTIES VALENTINE’S DAY COLLECTION

[STYLE] 40S & SHORTIES VALENTINE’S DAY COLLECTION

By Lily Mercer
February 12, 2024
578
0
Share:

 40s & Shorties partners with the iconic magazine, Penthouse, for an exclusive capsule of products to celebrate this year’s Valentine’s Day. The collection balances out a mixture of eye-catching patterns and re-worked classics to deliver a dynamic group of high quality styles for the occasion. The collaboration pulls inspiration from the DNA of the brands themselves; a mix of raw content blended with classic bodies. This ethos is channeled in the lookbook with its use of mixed mediums, clean layout, and DIY aesthetic.

Styles to look out for include: “The Blinds Hockey Jersey,” “The Faces Shirt,” “The Dream Girl Blanket,” and the “Co-Branded Hoodie.” 

Retail pricing:

  • CoBranded Tee: $40
  • Collage Tee: $35
  • Dreamgirl Tee: $35
  • Cover Mesh Tee: $60
  • Faces Shirt: $58
  • Blinds Hockey Jersey: $85
  • CoBranded Hoodie: $90
  • Dream Girl Blanket: $70
  • Stickers: $12

This collection is available this Valentine’s Day, February 14, 2024 on www.40sandshorties.com 

Previous Article

[STYLE] ED HARDY X TOMME UNLEASHES A ...

Next Article

[STYLE] INTRODUCING BIRKENSTOCK STUDIO: WALK WITH ME

0
Shares
  • 0
  • +
  • 0
  • 0
  • 0

Lily Mercer

Related articles More from author

  • Style.

    [STYLE] CASABLANCA SS22 COLLECTION

    June 29, 2021
    By Lily Mercer
  • Style.

    [STYLE] UNTITLED COLLECTIVE SS22 COLLECTION

    September 13, 2021
    By Lily Mercer
  • Style.

    [STYLE] NEW BALANCE REVEALS LOSC LILLE HOME KIT FOR 2023/24 SEASON

    July 12, 2023
    By Raf Pina
  • Style.

    [STYLE] JOE FRESHGOODS X NEW BALANCE 990V3 “OUTSIDE CLOTHES” CAMPAIGN

    August 5, 2021
    By Lily Mercer
  • Style.

    CONVERSE AT CHARLES JEFFREY LOVERBOY AW25 [STYLE]

    February 4, 2025
    By Lily Mercer
  • Style.

    [STYLE] FLÂNEUR NEW SPRING-SUMMER COLLECTION ‘PASSAGE OF TIME’

    June 27, 2023
    By Raf Pina

Leave a reply Cancel reply

You may be interested

  • Style.

    [STYLE] PATRICK MCDOWELL UNVEILS HIS DEBUT COLLAB WITH TENCEL™

  • Style.

    [STYLE] TIMBERLAND LINK WITH SIX DESIGNERS IN HONOUR OF THEIR 50TH

  • Style.

    [STYLE] SACAI + DIOR ANNOUNCE SPRING 2022 COLLAB

  • LATEST REVIEWS

  • TOP REVIEWS

  • THE FRIDAY ROTATION JULY 10TH: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

  • ZEE NXUMALO INTERVIEW: 5 POWERFUL LESSONS ON TURNING VIRAL FAME INTO LONG-TERM MUSIC INDUSTRY SUSTAINABILITY

  • THE FRIDAY ROTATION JULY 3RD: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

  • 4 BEST MOMENTS FROM ASAKE’S MAGNIFICENT ORCHESTRAL ‘M$NEY’ SHOWCASE

  • SLAWN AND OPAKE’S CADILLAC FORMULA 1 COLLABORATION: 5 EXPLOSIVE REASONS WHY THE COLLABORATION IS REWRITING ...

Timeline

  • July 10, 2026

    THE FRIDAY ROTATION JULY 10TH: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

  • July 8, 2026

    ZEE NXUMALO INTERVIEW: 5 POWERFUL LESSONS ON TURNING VIRAL FAME INTO LONG-TERM MUSIC INDUSTRY SUSTAINABILITY

  • July 3, 2026

    THE FRIDAY ROTATION JULY 3RD: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

  • July 2, 2026

    4 BEST MOMENTS FROM ASAKE’S MAGNIFICENT ORCHESTRAL ‘M$NEY’ SHOWCASE

  • July 1, 2026

    SLAWN AND OPAKE’S CADILLAC FORMULA 1 COLLABORATION: 5 EXPLOSIVE REASONS WHY THE COLLABORATION IS REWRITING THE CULTURE BLUEPRINT

Latest Comments

  • Viper Magazine Interviews Wave Montega About His New Album ‘Catharsis’ - WPGM PR
    on
    December 22, 2022
    […] On the back of his ‘Save Me’ track soundtracking the new Director X documentary Quiet ...

    [INTERVIEW] WAVE MONTEGA HAS BIG THINGS COMING

  • Russ Millions Reveals New Mixtape is “99% Finished”  | DotFM.USa
    on
    May 16, 2022
    […] “Being number one for three weeks, going number one in the first place,” Russ millions ...

    [INTERVIEW] RUSS MILLIONS

  • Russ Millions Reveals New Mixtape is “99% Finished”  | e-Radio.USa
    on
    May 16, 2022
    […] “Being number one for three weeks, going number one in the first place,” Russ millions ...

    [INTERVIEW] RUSS MILLIONS

  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV - UK ...
    on
    February 12, 2022
    […] achieves them. “I wanna get a number one album, or a number one mixtape,” Russ ...

    [INTERVIEW] RUSS MILLIONS

  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV – RapNationMixTapes
    on
    February 11, 2022
    […] he achieves them. “I wanna get a number one album, or a number one mixtape,” ...

    [INTERVIEW] RUSS MILLIONS

About us

Since 2013, Viper Magazine has served as the definitive digital and print destination for the vanguard of music, fashion, and lifestyle. Since the inception, the platform has been dedicated to documenting the global underground while giving a voice to the artists and innovators who shape the zeitgeist before it hits the mainstream.

Contact us

  • London, UK
  • lily@vipermag.com
  • Recent

  • Popular

  • Comments

  • THE FRIDAY ROTATION JULY 10TH

    THE FRIDAY ROTATION JULY 10TH: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

    By Lily Mercer
    July 10, 2026
  • ZEE NXUMALO INTERVIEW

    ZEE NXUMALO INTERVIEW: 5 POWERFUL LESSONS ON TURNING VIRAL FAME INTO LONG-TERM MUSIC INDUSTRY SUSTAINABILITY

    By Lily Mercer
    July 8, 2026
  • THE FRIDAY ROTATION JULY 3RD

    THE FRIDAY ROTATION JULY 3RD: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

    By Lily Mercer
    July 3, 2026
  • 4 UNMISSABLE MOMENTS FROM ASAKE

    4 BEST MOMENTS FROM ASAKE’S MAGNIFICENT ORCHESTRAL ‘M$NEY’ SHOWCASE

    By Lily Mercer
    July 2, 2026
  • [MAGAZINE] WHO IS IAN CONNOR?

    By Lily Mercer
    February 25, 2014
  • [INTERVIEW] RUSS MILLIONS

    By Lily Mercer
    December 10, 2021
  • [COVER STORY] DEJ LOAF

    By Lily Mercer
    November 21, 2014
  • Advantages & Disadvantages of Ice Cream to Human Health

    By Lily Mercer
    June 10, 2015
  • Viper Magazine Interviews Wave Montega About His New Album ‘Catharsis’ - WPGM PR
    on
    December 22, 2022

    [INTERVIEW] WAVE MONTEGA HAS BIG THINGS COMING

    […] On the back ...
  • Russ Millions Reveals New Mixtape is “99% Finished”  | DotFM.USa
    on
    May 16, 2022

    [INTERVIEW] RUSS MILLIONS

    […] “Being number one ...
  • Russ Millions Reveals New Mixtape is “99% Finished”  | e-Radio.USa
    on
    May 16, 2022

    [INTERVIEW] RUSS MILLIONS

    […] “Being number one ...
  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV - UK ...
    on
    February 12, 2022

    [INTERVIEW] RUSS MILLIONS

    […] achieves them. “I ...

Photostream

    Follow us

    © Copyright VIPER MAGAZINE 2026. All rights reserved.