Golden hour glow, bottled. Step into your best light with Fenty Beauty’s newest longwear foundation that gives you a golden hour glow all day long…

Fenty Beauty Soft’Lit Naturally Luminous Longwear Foundation delivers that suddenly softened, evened-out, lit-from- within finish that only that golden hour can create. With medium, high-performance coverage and additional skin-enhancing benefits, Soft’Lit Naturally Luminous Longwear Foundation is bringing all skin types and tones that natural radiance and all-day hydration, without the appearance of shine.

Soft’Lit provides a beautiful, perfect level of luminosity that immediately brightens, hydrates, and controls surface oil, while also improving skin discolouration and dark spots over time. The advanced-performance, medium-coverage, mica-free formula features our Natural Luminous Complex: easy-gleam oils, polymers and powders for a luminescence so smart it won’t get stale-looking or add unwanted shine. Plus, it features skin-enhancing ingredients like Cyperus Papyrus Leaf Cell Extract and Kakadu Plum Extract to protect against free radicals, and pollution and deliver antioxidants.

Perfect for all skin types from dry to oily, the lightweight formula feels comfortable on skin all day long. The luminous counterpart to the best-selling Pro Filt’r Soft Matte Foundation, Soft’Lit is available in the same 50 shades and features the longwear, waterproof and transfer-resistant properties you already know and love, now housed in a sexy, ergonomic, iconic-Fenty hexagonal bottle. No flashback, creasing or fading – just a natural, luminous finish for all that lasts.


  • Kakadu Plum Extract: Which is rich in Vitamin C and anti-oxidants, brightens skin & improves skin tone overtime.
  • Cyperus Papyrus Leaf Cell Extract: Helps provide all-day hydration. HOW TO: Apply with the NEW! Foundation Brush 145 – a super dense, tear-drop shape that allows for even application that even reaches the creases of the nose and undereye for a seamless, airbrushed finish with minimal absorption.


  • Know your Fenty Beauty Pro Filt’r foundation shade? The 50 shade Soft’Lit Foundation range is a 1:1 match for Pro Filt’r so you can find your shade with ease.
  • If you don’t know your Pro Filt’r foundation shade, start with your shade family. o Light, light-medium, medium, medium-deep or deep.
  • Then, use your undertone as a guide to find the right shade.
  • Warm, neutral or cool.
  • Head to your local Sephora to find your perfect match.

Fenty Beauty Soft’Lit Naturally Luminous Longwear Foundation (£34.00) and Fenty Beauty Foundation Brush 145 (£29.00) will be available 26th April 2024 in-store and online exclusively at FentyBeauty.com, Sephora and Sephora.co.uk and all Fenty Beauty retailers from 24th May 2024. Fenty Beauty has created shade-matching filters on FentyBeauty.com, TikTok and Instagram to find your perfect shade virtually.

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