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Home›Category: "Style." (Page 18)
  • Style.

    [STYLE] SAILOR JERRY x SANS PATRIE LAUNCH STREETWEAR CAPSULE COLLECTION: ‘BORDERLESS’

    By Lily Mercer
    September 25, 2024
    Today, Sailor Jerry Spiced Rum announced a new collaboration with Sans Patrie, a multi-discipline tattoo studio and streetwear label, founded by fashion designer and celebrity ...
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  • Style.

    [STYLE] HOLZWEILER ANNOUNCES COLLABORATION AND PFW TAKEOVER WITH CAVIAR KASPIA AND ARTIST BJARNE MELGAARD

    By Lily Mercer
    September 24, 2024
    Holzweiler brings together a Norwegian creative force from the worlds of fashion, hospitality and art to present a unique collaboration, debuting during Paris Fashion ...
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  • Style.

    [STYLE] BIRKENSTOCK’S SUEDE BOSTON CLOG RETURNS AS PART OF THE BRANDS AW24 LINEUP IN A TRIO OF COLOURWAYS

    By Lily Mercer
    September 21, 2024
    Anchored by BIRKENSTOCK’S archetypal natural cork footbed, the BOSTON, which was the brands first-ever clog design when it first released back in the late ...
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  • Style.

    [STYLE] NEW ERA INTRODUCES ITS OWN BRAND AW24 COLLECTION

    By Lily Mercer
    September 19, 2024
    New Era welcome the changing of the seasons with its latest fall collection of autumn wardrobe staples. This fall New Era drops its latest ...
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  • Style.

    [STYLE] CLARKS PAYS HOMAGE TO TOKYO’S STREETWEAR ORIGINS 

    By Lily Mercer
    September 19, 2024
    Exploring the backstreets of Harajuku, Clarks takes a deep dive into street style history. September 2024: For FW24, Clarks heads to streetwear’s ground zero, ...
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  • Style.

    [STYLE] G-SHOCK ANNOUNCES CENTRAL CEE AS THE BRAND’S NEW EUROPEAN AMBASSADOR

    By Lily Mercer
    September 19, 2024
    G-SHOCK is thrilled to announce that the London-based and raised, critically acclaimed, chart-topping British rapper Central Cee is the new European brand ambassador across ...
    Read More
  • Style.

    [STYLE] JEANIUS BAR ATELIER AND TAPE LONDON COMBINE FOR EXCLUSIVE CAPSULE COLLECTION

    By Lily Mercer
    September 19, 2024
    Jeanius Bar Atelier, a new fashion house founded by avant-garde designer Dagye, have collaborated with Tape London for an exclusive capsule collection. Inspired by ...
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  • Style.

    [STYLE] BAPE STA™ SHARK UNVEILS NEW COLORWAYS 

    By Lily Mercer
    September 19, 2024
    New Black and White Colourways is Here to Serve Up Timeless Glamour BAPE® is excited to announce the launch of two new colourways for ...
    Read More
  • Style.

    [STYLE] TIMBERLAND MARK THE ICONIC CAMPAIGN WITH AN EXHIBITION DURING LONDON FASHION WEEK

    By Lily Mercer
    September 18, 2024
    SLAWN AND JAMIE MORGAN COLLABORATE WITH TIMBERLAND TO LAUNCH ‘ICONIC’ CAMPAIGN AT EXHIBITION IN SOHO DURING LONDON FASHION WEEK Timberland is pleased to announce ...
    Read More
  • Style.

    [BEAUTY] RIHANNA CELEBRATES THE LAUNCH OF FENTY HAIR AT THE CORNER SHOP AT SELFRIDGES LONDON

    By Lily Mercer
    September 17, 2024
    Rihanna celebrated the exclusive UK launch of her debut haircare brand, Fenty Hair, into Selfridges on Monday, 16th September, 2024. Partygoers were transported into ...
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  • THE STYLE REGISTER VOL. 06

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Timeline

  • October 2, 2026

    THE FRIDAY ROTATION | OCTOBER 2ND: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

  • September 30, 2026

    DETO BLACK INTERVIEW: LAGOS ENERGY, FASHION CAMPAIGN SOUNDTRACKS & CHALLENGING GENDER NORMS [2026 EXCLUSIVE]

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  • September 24, 2026

    CREP PROTECT’S NEW LEATHER REVIVER: 4 REASONS IT’S AN ESSENTIAL REVOLUTION FOR YOUR SNEAKERS

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    About us

    Since 2013, Viper Magazine has served as the definitive digital and print destination for the vanguard of music, fashion, and lifestyle. Since the inception, the platform has been dedicated to documenting the global underground while giving a voice to the artists and innovators who shape the zeitgeist before it hits the mainstream.

    Contact us

    • London, UK
    • lily@vipermag.com
    • Recent

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    • THE FRIDAY ROTATION | OCTOBER 2ND

      THE FRIDAY ROTATION | OCTOBER 2ND: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

      By Lily Mercer
      October 2, 2026
    • DETO BLACK INTERVIEW

      DETO BLACK INTERVIEW: LAGOS ENERGY, FASHION CAMPAIGN SOUNDTRACKS & CHALLENGING GENDER NORMS [2026 EXCLUSIVE]

      By Lily Mercer
      September 30, 2026
    • THE STYLE REGISTER VOL. 06

      THE STYLE REGISTER VOL. 06: SUB-BASS FOOTWEAR, STUDIO UTILITY, AND MODERN ATHLETIC HERITAGE

      By Lily Mercer
      September 30, 2026
    • THE FRIDAY ROTATION | SEPTEMBER 25TH

      THE FRIDAY ROTATION | SEPTEMBER 25TH: THIS WEEK’S TOP 3 ESSENTIAL TRACKS

      By Lily Mercer
      September 25, 2026
    • [MAGAZINE] WHO IS IAN CONNOR?

      By Lily Mercer
      February 25, 2014
    • [INTERVIEW] RUSS MILLIONS

      By Lily Mercer
      December 10, 2021
    • [COVER STORY] DEJ LOAF

      By Lily Mercer
      November 21, 2014
    • Advantages & Disadvantages of Ice Cream to Human Health

      By Lily Mercer
      June 10, 2015
    • Viper Magazine Interviews Wave Montega About His New Album ‘Catharsis’ - WPGM PR
      on
      December 22, 2022

      [INTERVIEW] WAVE MONTEGA HAS BIG THINGS COMING

      […] On the back ...
    • Russ Millions Reveals New Mixtape is “99% Finished”  | DotFM.USa
      on
      May 16, 2022

      [INTERVIEW] RUSS MILLIONS

      […] “Being number one ...
    • Russ Millions Reveals New Mixtape is “99% Finished”  | e-Radio.USa
      on
      May 16, 2022

      [INTERVIEW] RUSS MILLIONS

      […] “Being number one ...
    • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV - UK ...
      on
      February 12, 2022

      [INTERVIEW] RUSS MILLIONS

      […] achieves them. “I ...

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