Viper Mag

Main Menu

  • Read.
  • Watch.
  • Listen.
  • Shop
  • Style.
  • VIPER+

logo

  • Read.
  • Watch.
  • Listen.
  • Shop
  • Style.
  • VIPER+
  • [PREMIERE] GWILYM LEWIS-BROOKE’S A LETTER TO MY FATHER

  • DESS DIOR: STANDING ON BUSINESS, DEMANDING GROWTH, AND DEFINING HER NEW ERA – BOLD 2026 INTERVIEW

  • KENDRICK LAMAR, JAY-Z, AND THE UNDENIABLE MEANING OF 27 GRAMMY WINS IN HIP HOP

  • SALLE INTERVIEW: 7 SECRETS BEHIND ONLY SAD PEOPLE SMILE AND HER RISE IN FASHION

  • LIL TJAY INTERVIEW: FROM THE BRONX TO THE WORLD: AN EXCLUSIVE 2024 COVER STORY WITH LIL TJAY

Style.
Home›Style.›[STYLE] GOOD AMERICAN RE-INTRODUCES THE REVOLUTIONARY ALWAYS FITS COLLECTION TO DIVERSIFY YOUR EVERYDAY WARDROBE

[STYLE] GOOD AMERICAN RE-INTRODUCES THE REVOLUTIONARY ALWAYS FITS COLLECTION TO DIVERSIFY YOUR EVERYDAY WARDROBE

By Lily Mercer
January 18, 2024
259
0
Share:

Today, the body inclusive fashion brand, Good American, co-founded by Emma Grede and Khloé Kardashian in 2016, re-introduces Always Fits – the best-selling capsule collection to give you everything you’ve ever wanted in a jean; comfortability, sex appeal, adaptable denim with 100% stretch that holds its shape and flatters yours.

Tiktok’s favourite jeans are back in every size, every rise, every wash, giving you everything you have ever wanted in a pair of jeans and more! Made up of 14 core denim styles, this collection always hits and always fits, providing denim that adapts to you, not the other way around. The power stretch technology embedded in the Always Fits denim provides 100% stretch with 0% restriction, ideal for all-day comfort. Sizing is not an issue with the revolutionary Always Fits collection, featuring 25 sizes, ranging from 00-4 to 28-32, as well as the innovative “one-size-fits-four” technology covering sizes from 00-4 to 28-32.

VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American
VIPERMAG PRESENT Good American

Good American’s Always Fits collection re-educates the consumer on jean innovation and reaffirms how the one-size-fits-four design could make you feel and look your best even on your off days. Embodying everything you need for your everyday wardrobe, the collection features key pieces such as the Always Fits Good Legs Skinny Cropped Jeans and the Always Fits Good Legs Straight Jeans as part of a 14 core denim styles capsule collection. The Always Fits collection will be available to purchase exclusively on www.goodamerican.com from Thursday 18th January 2024.

Previous Article

[FEATURE] MY FAVOURITE MIXTAPE: SIRIBEATZ

Next Article

[NEWS] BIG SMOKE FESTIVAL LINE-UP REVEALED 

0
Shares
  • 0
  • +
  • 0
  • 0
  • 0

Lily Mercer

Related articles More from author

  • Style.

    [STYLE] BAPE® SK8 STA WITH NEW COLOURWAYS

    August 21, 2024
    By Lily Mercer
  • Style.

    [STYLE] PHUG UNVEIL A CHARMING SEASON FINALE FOR AW20

    January 26, 2021
    By Lily Mercer
  • Style.

    [STYLE] JD SPORTS X NEW BALANCE 1906 GLOBAL CAMPAIGN

    July 13, 2023
    By Lily Mercer
  • Style.

    [STYLE] MARTIN ASBJØRN SS22 COLLECTION

    August 13, 2021
    By Lily Mercer
  • Style.

    [STYLE] SUPREME X TIFFANY & CO. FALL ’21 COLLABORATION

    November 11, 2021
    By Lily Mercer
  • Style.

    [STYLE] FORÉT AW21’S “GOOD THINGS TAKE TIME” COLLECTION

    August 31, 2021
    By Lily Mercer

Leave a reply Cancel reply

You may be interested

  • Style.

    GRETE HENRIETTE RECAP: DAY 1 OF LONDON FASHION WEEK

  • Style.

    [STYLE] NAPAPIJRI LAUNCHES NORTHFARER IN CORDURA® ULTRALITE FABRIC

  • Style.

    [STYLE] ED HARDY X UNKNOWN COLLAB

  • LATEST REVIEWS

  • TOP REVIEWS

  • MEET THE PRODUCERS: 300 SONGS AND A CASIO KEYBOARD – HOW DEEZLE BUILT THE SOUND ...

  • MONTERRAIN EXPANDS FOOTWEAR ROSTER WITH NEW £90 TEMPO AND INTERVAL SILHOUETTES

  • HOW BASHMENT SOUND IS ENGINEERING THE NEW ERA OF DANCEHALL, FROM MIAMI UNDERGROUND TO GLOBAL ...

  • RJTHEWEIRDO INTERVIEW: VIPER PRESENTS [2026 BOLD FEATURE]

  • THE 7 BEST MOMENTS AT GUNNA @ THE 02

Timeline

  • April 11, 2026

    MEET THE PRODUCERS: 300 SONGS AND A CASIO KEYBOARD – HOW DEEZLE BUILT THE SOUND OF A GENERATION

  • April 9, 2026

    MONTERRAIN EXPANDS FOOTWEAR ROSTER WITH NEW £90 TEMPO AND INTERVAL SILHOUETTES

  • April 8, 2026

    THEARTI$T INTERVIEW: VIPER PRESENTS [2026 BOLD FEATURE]

  • April 2, 2026

    HOW BASHMENT SOUND IS ENGINEERING THE NEW ERA OF DANCEHALL, FROM MIAMI UNDERGROUND TO GLOBAL CHARTS [2026 INTERVIEW]

  • April 1, 2026

    RJTHEWEIRDO INTERVIEW: VIPER PRESENTS [2026 BOLD FEATURE]

Latest Comments

  • Viper Magazine Interviews Wave Montega About His New Album ‘Catharsis’ - WPGM PR
    on
    December 22, 2022
    […] On the back of his ‘Save Me’ track soundtracking the new Director X documentary Quiet ...

    [INTERVIEW] WAVE MONTEGA HAS BIG THINGS COMING

  • Russ Millions Reveals New Mixtape is “99% Finished”  | DotFM.USa
    on
    May 16, 2022
    […] “Being number one for three weeks, going number one in the first place,” Russ millions ...

    [INTERVIEW] RUSS MILLIONS

  • Russ Millions Reveals New Mixtape is “99% Finished”  | e-Radio.USa
    on
    May 16, 2022
    […] “Being number one for three weeks, going number one in the first place,” Russ millions ...

    [INTERVIEW] RUSS MILLIONS

  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV - UK ...
    on
    February 12, 2022
    […] achieves them. “I wanna get a number one album, or a number one mixtape,” Russ ...

    [INTERVIEW] RUSS MILLIONS

  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV – RapNationMixTapes
    on
    February 11, 2022
    […] he achieves them. “I wanna get a number one album, or a number one mixtape,” ...

    [INTERVIEW] RUSS MILLIONS

About us

Since 2013, Viper Magazine has served as the definitive digital and print destination for the vanguard of music, fashion, and lifestyle. Since the inception, the platform has been dedicated to documenting the global underground while giving a voice to the artists and innovators who shape the zeitgeist before it hits the mainstream.

Contact us

  • London, UK
  • lily@vipermag.com
  • Recent

  • Popular

  • Comments

  • DEEZLE

    MEET THE PRODUCERS: 300 SONGS AND A CASIO KEYBOARD – HOW DEEZLE BUILT THE SOUND ...

    By Lily Mercer
    April 11, 2026
  • Monterrain

    MONTERRAIN EXPANDS FOOTWEAR ROSTER WITH NEW £90 TEMPO AND INTERVAL SILHOUETTES

    By Lily Mercer
    April 9, 2026
  • THEARTI$T

    THEARTI$T INTERVIEW: VIPER PRESENTS [2026 BOLD FEATURE]

    By Lily Mercer
    April 8, 2026
  • BASHMENT SOUND

    HOW BASHMENT SOUND IS ENGINEERING THE NEW ERA OF DANCEHALL, FROM MIAMI UNDERGROUND TO GLOBAL ...

    By Lily Mercer
    April 2, 2026
  • [MAGAZINE] WHO IS IAN CONNOR?

    By Lily Mercer
    February 25, 2014
  • [INTERVIEW] RUSS MILLIONS

    By Lily Mercer
    December 10, 2021
  • [COVER STORY] DEJ LOAF

    By Lily Mercer
    November 21, 2014
  • Advantages & Disadvantages of Ice Cream to Human Health

    By Lily Mercer
    June 10, 2015
  • Viper Magazine Interviews Wave Montega About His New Album ‘Catharsis’ - WPGM PR
    on
    December 22, 2022

    [INTERVIEW] WAVE MONTEGA HAS BIG THINGS COMING

    […] On the back ...
  • Russ Millions Reveals New Mixtape is “99% Finished”  | DotFM.USa
    on
    May 16, 2022

    [INTERVIEW] RUSS MILLIONS

    […] “Being number one ...
  • Russ Millions Reveals New Mixtape is “99% Finished”  | e-Radio.USa
    on
    May 16, 2022

    [INTERVIEW] RUSS MILLIONS

    […] “Being number one ...
  • U.K Rapper Russ Millions Finally Drops “Reggae & Calypso” Video Ft. Buni & YV - UK ...
    on
    February 12, 2022

    [INTERVIEW] RUSS MILLIONS

    […] achieves them. “I ...

Photostream

    Follow us

    © Copyright VIPER MAGAZINE 2026. All rights reserved.