DAILY PAPER PREMIERES THE SS25 COLLECTION
DAILY PAPER PREMIERES THE SS25 COLLECTION: The Spring/Summer 2025 collection from Daily Paper seamlessly merges heritage, storytelling, and craftsmanship. This collection celebrates the transformative power of art, turning everyday clothing and accessories into extraordinary expressions of individuality. With modern tailoring and symbolic motifs, each piece is thoughtfully designed to go beyond functionality. From intricately detailed denim to standout knits, the collection offers a wardrobe that tells a story with every stitch this season.
THE NEW DENIMS
This season, mid rise, oversized, relaxed and straight fit denim takes center stage with innovative new designs. Lasered denim pieces are available in striking black floral patterns or a vintage wash, featuring our iconic shield logo. The denim branding also includes a signature three-stitch monogram shield detail on the side of the pants. Adding to the lineup is our jacquard denim fabric, adorned with an all-over macramé pattern, which can be found across shorts, jeans, and matching shirts and jackets.
SEASONAL KNITWEAR
Botanical prints elevate the collection’s visual storytelling with an X-ray effect, a true nod to the expressionist spirit, which also appears in the knitwear through a sleek black spencer. Crochet knit detailing adds rich texture and dimension to standout pieces, including an innovative football-inspired shirt..
Off white polo featuring our iconic monogram logo adds a refined touch, seamlessly uniting art, emotion, and craftsmanship across the collection. This season also features a black long braided cardigan, a striking blue knitted dress, coordinating tops, and a rib-knitted hoodie.
STYLISH IN BLACK
Women’s co-ords bring a fresh perspective with options like a corset-strap blazer paired with matching shorts, perfect for summer. The black cotton dungaree is a unique take on the classic and features a standout corset-inspired top, seamlessly blending utility with fashion-forward design. The adjustable straps and structured silhouette create a modern, sculpted look, making it a perfect addition to any wardrobe. Returning is the Trophy shield shirt in black and short sleeved.
The black PU hooded jacket is new and comes in grey for women. Both crafted for style and utility. Its sleek design and premium material make it a must-have for layering and transitional weather.
JACKETS
This season, a cropped sleek grey puffer and a new techwear jacket offers full windproof and waterproof protection, combining functionality with contemporary design. For those seeking standout outerwear, the collection also introduces the shield quilted jacket, the logo spear puffer in a striking blue and a black hooded cargo jacket. Daily Paper’s monogram jacket comes in a new touch and feel, in brown suède.
LACE STYLES IN MARITIME BLUE
Stealing the spotlight this season is a asymmetrical lace dress, redefining effortless elegance. With its sheer details and flowing hemline, this piece makes a true statement of sophistication, perfect for any occasion. Adding a maritime colour lace top and a fresh unisex shirt and shorts
EXPRESSIVE ARTWORKS
The collection’s standout pieces-sweaters, T-shirts, and prints-draw inspiration from the fusion of Pop Art and Expressionism. This creative blend balances commercial appeal with raw artistic expression. Pop Art inspired braids, featured on hoodies and T-shirts, offer a fresh take on iconic imagery. With the braided heads symbolising untold stories and forms of communication. The sensory-driven creativity of art is reinterpreted through illustrations that explore the senses, infusing fashion with a dynamic and innovative way of telling stories.
SPRING SUMMER 25 ACCESSORIES
Accessories make a bold return with fresh updates. Iconic bags like the Rana and Mohi are reimagined in a sleek grey colourway, while the Meru bag makes a comeback in genuine leather with a vintage-inspired finish. Complementing the collection are two caps featuring a distressed, vintage look, both branded with our signature logo-perfect for adding a touch of effortless style to any outfit.
