TIMBERLAND UNVEILS YEAR OF THE SNAKE COLLECTION

TIMBERLAND UNVEILS YEAR OF THE SNAKE COLLECTION FUSING MODERN STYLE WITH TRADITIONAL FESTIVE ELEMENTS

As the Lunar New Year approaches, global outdoor lifestyle brand Timberland is pleased to introduce its 2025 Year of the Snake Collection under the theme “Together We Are Unbreakable—Celebrate the Moment of Family Renuion.” This collection vividly captures the warmth, joy, and togetherness of family reunions during festive journeys.

In recent years, New Year traditions have evolved. While families continue to cherish reuniting around the dinner table on New Year’s Eve, festive travel has emerged as a modern way to celebrate. These shared adventures create lasting memories and deepen family bonds, and Timberland’s exclusive Year of the Snake Collection is designed to accompany every step of your festive travels. Wherever your destination may be, the love and strength of family make every journey unbreakable.

Across footwear and apparel, the collection infuses vibrant festive red, weather-readiness, and contemporary aesthetics to embody the unbreakable spirit while adding a sense of ritual to your holiday journeys. The collection reinvents the brand’s iconic six-inch waterproof boots with a bold interpretation of traditional design elements. The Year of the Snake Timberland^® Heritage 6-Inch Waterproof Boot features premium leather, seam-sealed waterproof construction, and snake-printed uppers that symbolise new beginnings, in line with the Year of the Snake theme.

Designed for style and performance, these boots include 400 grams of PrimaLoft^® insulation for warmth and a removable anti-fatigue footbed for ultimate comfort. The Women’s Year of the Snake Stone Street 6-Inch Waterproof Boot combines modern urban appeal with waterproof performance, and features festive red laces to invite good fortune, offering versatile styling for celebrations and travels. The Men’s Year of the Snake Motion Access Low Waterproof Sneaker is specially created for outdoor exploration, featuring lightweight construction and enhanced comfort for an effortless experience. Red accents amplify the festive atmosphere.

In apparel,  the Timberland^® Year of the Snake collection includes waterproof jackets, crew neck sweatshirts, and T-shirts. The Men’s Year of the Snake Printed Waterproof Jacket features dynamic zodiac patterns with reflective details, enhancing visibility during nighttime outings while delivering style and protection. Adjustable features and fully sealed seams ensure a comfortable fit for all occasions. The sweatshirts and T-shirts are crafted from soft, premium fabrics, combining contemporary designs with red accents to embody the festival’s spirit.

Whether returning home to loved ones, stepping toward the warm glow of reunion, or embarking on new adventures, Timberland is there to accompany you every step of the way. Wherever we go, togetherness makes us unbreakable. The Timberland^® Year of the Snake Collection is available at offline stores and online platforms worldwide.

Timberland is a global outdoor lifestyle brand based in Stratham, New Hampshire, with international headquarters in Stabio, Switzerland and Shanghai, China. Best known for The Original Timberland^® Boot–the iconic yellow work boot introduced in 1973 to take on the harsh elements of New England–Timberland today offers a full range of footwear, apparel, and accessories. The brand is widely recognized as the arbiter of boot culture. 

With a rich heritage of craftsmanship and an eye toward the future, Timberland has a decades-long commitment to make products responsibly, protect the outdoors, and build community.  

To share in Timberland’s mission, visit a Timberland^® store, timberland.com or follow @timberland or @timberlandpro.