Levi’s^® UK brand ambassador and renowned satirist, Munya Chawawa, unveils a new creative sketch inspired by the Live in Levi’s^® 2024 campaign, conceived and delivered by his production company Munz Made It. 

Launching on 17th June, the campaign’s storyline takes us deep inside the mind of Munya (the jeanius) as he plans his next satirical takedown video. Embodied by Munya’s different character personas all wearing Levi’s^® – the film takes us through a journey of his creative decision making.