Strawberries & Creem Festival, one of the UK’s fastest-growing music events brands, is thrilled to announce its first-ever indoor festival at the iconic Drumsheds venue on Friday, November 29th from 7pm-3am. This highly anticipated event marks a significant milestone as the festival celebrates its 10-year anniversary and expands its reach to London.
This year, the festival is proud to announce Grammy-nominated artist Ty Dolla $ign as the headliner for this debut event. He has made a significant impact on contemporary R&B and hip-hop with hits like “Carnival”, “Or Nah,” and “Psycho”. He’s collaborated with some of the biggest names in the game such as The Weekend, Post Malone, J. Cole, and Nicki Minaj, solidifying his status as a powerhouse in the industry. His recent success with Vultures 1 & 2 with Kanye West, have taken Ty to stadium arenas across the world showcasing his artistic evolution with all roads leading to S&C in London, the perfect centerpiece for this celebratory occasion.
Adding to the excitement, renowned rapper, cultural tastemaker and former A$AP Mob member Ferg. With his high-energy performances and timeless hits including “Shabba” and “New Level,” he has established himself as a leading voice in hip-hop. His unique blend of creativity and charisma promises to elevate the festival experience, setting the stage for a night of unforgettable music.
Also featured on the bill are Soulection co-founder Andre Power, along with Dutch DJ sensations Jarreau Vandal and FS Green. Together, they represent the forward-thinking sounds that Strawberries & Creem is known for, bringing their unique styles and infectious energy to the festival lineup. The main room will also feature a special takeover by the up-and-coming party collective KinKin, showcasing some of London’s finest selectors including founders AAA and Cesta plus DJ Dazlboy, and Rickinzi.
Room Z will be hosted by Native Soundsystem, headlined by the talented trio of Sarz, Brazy, and Cruel Santino. This curated space will highlight the innovative sounds of the next generation of Afrobeats and Amapiano, creating an immersive, intimate and inclusive experience for attendees.
Chris Jammer, S&C co-founder said:
“It’s been a long time in the making, but we’re finally bringing the energy and vibe of Strawberries & Creem from Cambridge to London. We couldn’t wait until summer, so we were very excited about the opportunity to bring the festival indoors this November. Drumsheds is an incredible venue that I’ve been a huge fan of since opening and we can’t wait to showcase something totally different in the space. Getting Ty Dolla $ign here in particular given his recent album with Kanye is cool. It’s our 10 year-anniversary this year and this feels like the perfect way to celebrate with our community this winter!”
Tickets for the indoor festival will go on general sale on Thursday 26th September at 11am. Early bird tickets are expected to sell out quickly, so fans are encouraged to secure their spot early. Those interested can also sign up to presale via https://arep.co/p/strawberries–creem-at-drumsheds-1, where tickets will be available from the 25th of September at 11am.
The night looks set to be an electrifying occasion of music, culture, and connection, celebrating the spirit of Strawberries & Creem at Drumsheds this November.