Author: Lily Mercer
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[STYLE] HOLZWEILER TAKES ON COWBOY CORE FOR SS24
From Beyoncé to Bella Hadid, everyone is hopping on the Cowboy trend for Spring’24. The double denim trend sits at the core of the cowboy wardrobe and ... -
[STYLE] BAPE® X GLOBE-TROTTER COLLABORATION
BAPE® and Globe-Trotter are thrilled to announce their highly anticipated collaboration, showcasing a fusion of streetwear flair and luxury travel elegance. The collection highlights three exquisite ... -
[NEWS] ROLLING LOUD EUROPE ’24 LINE-UP
Today, Rolling Loud, the world’s largest hip-hop festival, has announced the lineup for the inaugural Rolling Loud Europe 2024. For the festival brand’s only event on the continent ... -
[NEWS] GRAMMY-NOMINATED ARTIST CAMILA CABELLO DEBUTS AS THE NEW GLOBAL FACE OF BACARDÍ® RUM
The iconic rum brand has teamed up with the Cuban-American megastar for a new summer campaign, featuring music from her highly-anticipated new album BACARDÍ Rum announces ... -
[BEAUTY] THE HOUSE OF CREED ANNOUNCES LAUNCH OF QUEEN OF SILK
The House of Creed is delighted to announce the latest addition to its fragrance ortfolio, Queen of Silk, which launches May 2024. Queen of Silk embodies ... -
[FEATURE] VIPER PRESENTS: WEIRDOE
With the lead single from his upcoming mixtape out now, Northampton rapper Weirdoe follows up the release of ‘DECOYS’ with this VIPER Presents interview… What five ... -
[INTERVIEW] ORITSÉ WILLIAMS TALKS LOVE LANGUAGES
Ex-JLS band member, Oritsé Williams, has dropped ‘Language’, a celebration of love languages crafted around the singer’s new genre: “Afro-Island.” VIPER caught up with him to ... -
[INTERVIEW] PWR IN NUMBERS
The official launch of the PWR IN NUMBERS label is coming up on April 14th, set to be officiated by an all-star showcase from AAA as ... -
[STYLE] ADMIRAL SPORTS LAUNCH ‘THE TEAM DRESSERS’ COLLECTION
Admiral Team Dressers Release Britain’s oldest sportswear brand, Admiral Sports, marks a new chapter in their story, launching ‘The Team Dressers’, an ode to 80’s football ... -
[STYLE] NEW BALANCE LAUNCH NEW COLOURWAYS OF THE 1906 AT JD SPORTS
In celebration of the launch of the new colourways of the New Balance 1906exclusively at JD Sports, New Balance has launched a multi-channel campaign featuring U.K. Artist Sainté. The campaign follows Sainté during Paris Fashion Week, catching up ...
