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  • Style.

    [MAGAZINE] FILA.

    By Lily Mercer
    May 18, 2015
    A VISUAL GUIDE TO HOW FILA INSPIRED SPORTS AND MUSIC Prior to becoming a global sports brand, FILA was simply the surname of a ...
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  • Style.

    [MAGAZINE] THE VIPER SHOW: BAD GIRLS EDITION

    By Lily Mercer
    May 13, 2015
    FOUR LONDON IT GIRLS TURN BAD FOR VIPER SASHA KEABLE This 21 year-old English rose is one of the capital’s most exciting new vocalists, ...
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  • Style.

    [MAGAZINE] CHARLOTTE SIMONE

    By Lily Mercer
    April 8, 2015
    Viper meets the new queen of fur Women, hip-hop and (faux) fur go together like peanut butter and jelly – fact. Meet Charlotte Beecham, ...
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  • Style.

    [MAGAZINE] BARBERSHOP

    By Lily Mercer
    April 8, 2015
    This is an extract from the Autumn/Winter14 Issue of Viper Magazine. Read more from the magazine here. Buy physical and digital copies here. Photos ...
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  • Style.

    [MAGAZINE] BOREDOM

    By Lily Mercer
    April 8, 2015
    This is an extract from the Autumn/Winter14 Issue of Viper Magazine. Read more from the magazine here. Buy physical and digital copies here. Photographer ...
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  • Style.

    [MAGAZINE] TINO KEMAL

    By Lily Mercer
    April 8, 2015
    Photography by Paul Vickery This is an extract from the Autumn/Winter14 Issue of Viper Magazine. Read more from the magazine here. Buy physical and ...
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  • Style.

    [MAGAZINE] ISMINI KRASSISMENOU

    By Lily Mercer
    January 12, 2015
    From Adidas to Moschino, we meet a new young designer to watch. Ismini Krassismenou is a 25-year-old designer from North London who initially considered ...
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  • Style.

    [MAGAZINE] PASQUALE DANIEL

    By Lily Mercer
    January 10, 2015
    Talking Sports Casual and football with an up-and-coming London designer.  Co-founder of Gravy Train, London’s first hip hop meets fried chicken night, North London’s ...
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  • Style.

    [MAGAZINE] CHAMPION

    By Lily Mercer
    December 12, 2014
    American heritage sports brand Champion are approaching their 100th anniversary, and how better to celebrate with than a new capsule collection of tracksuit bottoms, ...
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  • Style.

    [MAGAZINE] THE MISSY ELLIOTT CHAIN

    By Lily Mercer
    August 5, 2014
    This success, coupled with her willingness to play to the image of a hip-hop caricature, resulted in some jewelry of Gaddafi-esque proportions. Missy Elliott ...
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