Style.

HOW VON DUTCH LOVES

HOW VON DUTCH LOVES IS BUILDING A CULT FOLLOWING FOR A NEW GENERATION FOR 2025

How Von Dutch Loves Is Building a Cult Following for a New Generation: The Y2K aesthetic has officially been resurrected, but this is no lazy nostalgia trip. The iconic brand that defined the early 2000s—Von Dutch—is back, and it’s not just about the trucker hat anymore. Launched earlier this year, Von Dutch Loves is a brand-new sub-label and a cultural movement that is pushing the legacy of cool, edgy, and youthful rebellion into a dynamic new dimension.

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B BY BEN SHERMAN SS25 COLLECTION 

B BY BEN SHERMAN SS25 COLLECTION: Embrace the spirit of coastal living with B by Ben Sherman’s SS25 collection, “By the Coast.” Crafted for the younger, fashion-forward man who seeks the perfect fusion of Ben Sherman’s heritage and street-style trends, this collection invites you to sail into a world where sophistication effortlessly meets leisure. Inspired by the vibrant ambience of Brighton yacht clubs and the enduring allure of yacht culture, B by Ben Sherman’s SS25 collection embodies the essence of carefree elegance and laid-back sophistication. The colour palette mirrors sun-soaked days and salty breezes, featuring bright corals, misted yellows, and

Read More »
NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2

NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2

NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2: Nike is inviting runners to experience the latest in racing innovation with new iterations of two industry-defining silhouettes: the Vaporfly 4 and Streakfly 2. Both styles are powered by Nike’s legendary system of speed: a proprietary combination of ZoomX foam and a carbon fiber Flyplate that distinguishes runners from the rest of the pack, helping them reach their potential. The refined system helps both models push the limits of sport while reflecting Nike’s racing heritage and five-decade commitment to making the best running footwear for elite athletes and

Read More »
NEW ERA'S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD

NEW ERA’S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD

NEW ERA’S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD: New Era, the global leader in headwear, launches The Trucker campaign. This new initiative celebrates the enduring legacy of the TRUCKER cap, a symbol of Americana, while honouring the spirit of freedom, adventure, and craftsmanship that defines the open road. As one of the most iconic and recognisable cap styles in the world, the TRUCKER cap has long been synonymous with working-class heroes, highway nomads, and adventurers. New Era seasonal trucker campaign invites wearers to reconnect with the rich history and timeless appeal of this

Read More »

LOU DE BÈTOLY REIMAGINES DICKIES ICONS INTO COUTURE AT BERLIN FASHION WEEK

LOU DE BÈTOLY REIMAGINES DICKIES ICONS INTO COUTURE: Dickies, the iconic American workwear brand, continues to inspire boundary pushing creativity as French designer Lou de Bètoly transforms Dickies ICON pieces into bespoke, avant-garde high fashion. Debuting at Berlin Fashion Week, Bètoly’s AW25 collection reinterpreted Dickies’ Eisenhower jackets, work shirts and 874 pants, demonstrating the brand’s enduring versatility and its role as a canvas for self expression.  Known for crafting garments from vintage and deadstock materials, Lou de Bètoly combined Dickies’ heritage workwear with couture craftsmanship, draping, pleating and embellishing these durable, functional garments into new forms of wearable art. With

Read More »
AARTI VIJAY GUPTA AW25

AARTI VIJAY GUPTA AW25 @ LONDON FASHION WEEK

AARTI VIJAY GUPTA AW25 @ LONDON FASHION WEEK: Aartivijay Gupta presents their FW25 collection on the catwalk at London Fashion Week in a collision of ancient and contemporary defined by the integration of art and fashion. Medium, transformed; Culture, rephrased.  This season’s collection in created in collaboration with the inheritors of Kolkata’s storied Kalighat and Patua traditions, refracting folklore into signature prints at the intersection of art, culture, and contemporaneity. Caught in the interplay of the joy of creativity and the struggle to keep traditions alive, these artists breathe their very being into their work reflecting art as the ultimate

Read More »
PAUL COSTELLOE AW25

PAUL COSTELLOE AW25 @ LONDON FASHION WEEK

PAUL COSTELLOE AW25: The atmosphere at London Fashion Week buzzed with excitement as renowned Irish-American designer Paul Costelloe unveiled his Autumn/Winter 2025 collection. The designer’s traditional 9 a.m. time slot at The Waldorf’s Palm Court set a tone of elegance for the morning, allowing attendees to revel in a showcase of stylish and sophisticated pieces. Costelloe, celebrated for his impeccable craftsmanship and elegant silhouettes, has made waves in the fashion industry since his early days in Paris at the Chambre Syndicale de la Haute Couture. There, he learned under the influence of French designer Jacques Esterel, before progressing to make

Read More »
SINÉAD O'DWYER AW25

SINÉAD O’DWYER AW25 @ LONDON FASHION WEEK

SINÉAD O’DWYER AW25: For Autumn/Winter 2025, Sinéad O’Dwyer takes a welcome opportunity for reflection. Chiming with the brand’s final show as a recipient of the BFC’s NEWGEN scheme, and its achievement of a place in the semi-final of the 2025 LVMH Prize, the collection takes stock of the narrative depth of the world O’Dwyer built; of the wealth of characters that have populated it over four years. Unruly teenagers, sneaking across boggy fields under the cover of night; studious yet forlorn cello players at musical summer camps; maids and nannies, bored in their bosses’ homes; secretaries, school matrons, submissives; gymnasts,

Read More »

MASHA POPOVA AW25 @ LONDON FASHION WEEK

MASHA POPOVA AW25 @ LONDON FASHION WEEK: There’s a certain intimacy in the details we’re not meant to see – half-fastened buttons, the haphazard way fabric clings and falls, traces of movement left behind. For AW25, Masha Popova explores the allure of unfiltered dressing: clothes caught mid-motion, slipping off shoulders, lived in rather than styled. Set against the plush interiors of a grand hotel, ‘Do Not Disturb’ captures a restless energy; garments constructed casually over the shoulder, designed to create a draped-over effect, echoing unmade beds. Exaggerated coats wrapping around the body with a sense of ease, and dresses intentionally detailed with

Read More »

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HOW VON DUTCH LOVES

HOW VON DUTCH LOVES IS BUILDING A CULT FOLLOWING FOR A NEW GENERATION FOR 2025

How Von Dutch Loves Is Building a Cult Following for a New Generation: The Y2K aesthetic has officially been resurrected, but this is no lazy nostalgia trip. The iconic brand that defined the early 2000s—Von Dutch—is back, and it’s not just about the trucker hat anymore. Launched earlier this year, Von Dutch Loves is a brand-new sub-label and a cultural movement that is pushing the legacy of cool, edgy, and youthful rebellion into a dynamic new dimension.

Read More »

B BY BEN SHERMAN SS25 COLLECTION 

B BY BEN SHERMAN SS25 COLLECTION: Embrace the spirit of coastal living with B by Ben Sherman’s SS25 collection, “By the Coast.” Crafted for the younger, fashion-forward man who seeks the perfect fusion of Ben Sherman’s heritage and street-style trends, this collection invites you to sail into a world where sophistication effortlessly meets leisure. Inspired by the vibrant ambience of Brighton yacht clubs and the enduring allure of yacht culture, B by Ben Sherman’s SS25 collection embodies the essence of carefree elegance and laid-back sophistication. The colour palette mirrors sun-soaked days and salty breezes, featuring bright corals, misted yellows, and

Read More »
NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2

NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2

NIKE PUSHES THE BOUNDARIES OF RUNNING INNOVATION WITH THE VAPORFLY 4 AND STREAKFLY 2: Nike is inviting runners to experience the latest in racing innovation with new iterations of two industry-defining silhouettes: the Vaporfly 4 and Streakfly 2. Both styles are powered by Nike’s legendary system of speed: a proprietary combination of ZoomX foam and a carbon fiber Flyplate that distinguishes runners from the rest of the pack, helping them reach their potential. The refined system helps both models push the limits of sport while reflecting Nike’s racing heritage and five-decade commitment to making the best running footwear for elite athletes and

Read More »
NEW ERA'S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD

NEW ERA’S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD

NEW ERA’S THE TRUCKER CAMPAIGN PAYS TRIBUTE TO THE ICONIC SPIRIT OF THE OPEN ROAD: New Era, the global leader in headwear, launches The Trucker campaign. This new initiative celebrates the enduring legacy of the TRUCKER cap, a symbol of Americana, while honouring the spirit of freedom, adventure, and craftsmanship that defines the open road. As one of the most iconic and recognisable cap styles in the world, the TRUCKER cap has long been synonymous with working-class heroes, highway nomads, and adventurers. New Era seasonal trucker campaign invites wearers to reconnect with the rich history and timeless appeal of this

Read More »

LOU DE BÈTOLY REIMAGINES DICKIES ICONS INTO COUTURE AT BERLIN FASHION WEEK

LOU DE BÈTOLY REIMAGINES DICKIES ICONS INTO COUTURE: Dickies, the iconic American workwear brand, continues to inspire boundary pushing creativity as French designer Lou de Bètoly transforms Dickies ICON pieces into bespoke, avant-garde high fashion. Debuting at Berlin Fashion Week, Bètoly’s AW25 collection reinterpreted Dickies’ Eisenhower jackets, work shirts and 874 pants, demonstrating the brand’s enduring versatility and its role as a canvas for self expression.  Known for crafting garments from vintage and deadstock materials, Lou de Bètoly combined Dickies’ heritage workwear with couture craftsmanship, draping, pleating and embellishing these durable, functional garments into new forms of wearable art. With

Read More »
AARTI VIJAY GUPTA AW25

AARTI VIJAY GUPTA AW25 @ LONDON FASHION WEEK

AARTI VIJAY GUPTA AW25 @ LONDON FASHION WEEK: Aartivijay Gupta presents their FW25 collection on the catwalk at London Fashion Week in a collision of ancient and contemporary defined by the integration of art and fashion. Medium, transformed; Culture, rephrased.  This season’s collection in created in collaboration with the inheritors of Kolkata’s storied Kalighat and Patua traditions, refracting folklore into signature prints at the intersection of art, culture, and contemporaneity. Caught in the interplay of the joy of creativity and the struggle to keep traditions alive, these artists breathe their very being into their work reflecting art as the ultimate

Read More »
PAUL COSTELLOE AW25

PAUL COSTELLOE AW25 @ LONDON FASHION WEEK

PAUL COSTELLOE AW25: The atmosphere at London Fashion Week buzzed with excitement as renowned Irish-American designer Paul Costelloe unveiled his Autumn/Winter 2025 collection. The designer’s traditional 9 a.m. time slot at The Waldorf’s Palm Court set a tone of elegance for the morning, allowing attendees to revel in a showcase of stylish and sophisticated pieces. Costelloe, celebrated for his impeccable craftsmanship and elegant silhouettes, has made waves in the fashion industry since his early days in Paris at the Chambre Syndicale de la Haute Couture. There, he learned under the influence of French designer Jacques Esterel, before progressing to make

Read More »
SINÉAD O'DWYER AW25

SINÉAD O’DWYER AW25 @ LONDON FASHION WEEK

SINÉAD O’DWYER AW25: For Autumn/Winter 2025, Sinéad O’Dwyer takes a welcome opportunity for reflection. Chiming with the brand’s final show as a recipient of the BFC’s NEWGEN scheme, and its achievement of a place in the semi-final of the 2025 LVMH Prize, the collection takes stock of the narrative depth of the world O’Dwyer built; of the wealth of characters that have populated it over four years. Unruly teenagers, sneaking across boggy fields under the cover of night; studious yet forlorn cello players at musical summer camps; maids and nannies, bored in their bosses’ homes; secretaries, school matrons, submissives; gymnasts,

Read More »

MASHA POPOVA AW25 @ LONDON FASHION WEEK

MASHA POPOVA AW25 @ LONDON FASHION WEEK: There’s a certain intimacy in the details we’re not meant to see – half-fastened buttons, the haphazard way fabric clings and falls, traces of movement left behind. For AW25, Masha Popova explores the allure of unfiltered dressing: clothes caught mid-motion, slipping off shoulders, lived in rather than styled. Set against the plush interiors of a grand hotel, ‘Do Not Disturb’ captures a restless energy; garments constructed casually over the shoulder, designed to create a draped-over effect, echoing unmade beds. Exaggerated coats wrapping around the body with a sense of ease, and dresses intentionally detailed with

Read More »