[STYLE] HEAT LINK WITH C.P. COMPANY + 1017 ALYX 9SM

HEAT Introduces Partnerships with C.P. Company and 1017 ALYX 9SM…

Now taking to its heartland category, HEAT sets to release both a dedicated C.P. Company classics box and a set of OG STREETWEAR boxes, now featuring 1017 ALYX 9SM archive heroes for the first time.

Both of these legendary streetwear brands found their beginnings in subculture and craftsmanship that led to instantly recognisable pieces and sell-out collaborations.

HEAT BOX FEATURING C.P. COMPANY

The Italian ‘godfather of streetwear’, C.P. Company has been a leader in technical innovation since 1971. Its military-inspired performance-wear has become a street style staple, with none more recognisable than the Mille jacket with its iconic goggles.

The HEAT BOX will bring together wardrobe essentials from across the brand’s expansive menswear collection; goggle jackets, beanies, jerseys and more.

Available to buy at £380, shoppers are guaranteed a RRP value of £700-£1000.

STREETWEAR BOX & STREETWEAR BOX PLUS

The classic multi-brand mystery box, available in two different pricing categories.

Alongside streetwear holy grail Off White, this drop will introduce a selection of the best from the complete 1017 ALYX 9SM archive, including jewellery, knitwear and jersey pieces. The label, founded by Matthew Williams, gained appeal via its subversive blend of streetwear silhouettes with luxury fabrication and craft. Its industrial utility details have become a signature, leading to sell out accessory and jewellery drops over the years.

Available at https://heat.io/