If, like me, the 25th anniversary of Tamagotchi makes you feel ancient, then time to snap up this new watch as a consolation prize…

The “Tamagotchi Smart” device comes in pastel pink and teal, with a host of new characters to take care of! Fitted with a touch screen, the watch operates on voice command functionality, allowing you to wake up your virtual companion and hear it chirp back.

The Tamagotchi Smart will be on sale in Japan in November for around £45/$60, stay tuned for an international release date, yet to be announced.